A fully integrated campaign for Shoppers Drug Mart's Beauty Boutique, promoting their beauty experts. Work included design and branding, OOH, print, digital, in-store signage, and a Beauty Look book that broke down various looks along with product recommendations.

Project: Fully Integrated Campaign for SDM's Beauty Boutique

TEAM

Creative Director: Marketa Krivy

Copywriter: Pip Scowcroft

Art Director: Kara Wark

Designer: Petra Cusheri