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Client: Shopper's Drug Mart

A fully integrated campaign for Shoppers Drug Mart's Beauty Boutique, promoting their beauty experts. Work included design and branding, OOH, print, digital, in-store signage, and a Beauty Look book that broke down various looks along with product recommendations.

Project: Fully Integrated Campaign for SDM's Beauty Boutique


Creative Director: Marketa Krivy

Copywriter: Pip Scowcroft

Art Director: Kara Wark

Designer: Petra Cusheri

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